Portfolio — Selected Work
Strategic Design & Copy
Founder, Blankslate
Based in Bhubaneswar, IN
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Selected Projects
I don't just make things look better.
I make the logic behind the look intentional.
2025
About
Most people my age are figuring out which college gets them the best placement.
I'm asking a different question: why do good products keep losing to worse ones with better copy?
I'm Bibhu — a 17-year-old founder, designer, and copywriter. I build brand worlds and write words that make strangers stop, stay, and buy. I started Blankslate because the gap between what founders build and what the world believes about them is almost always a writing and design problem. Not a product problem.
Est. Single Origin — 2025
Form — Coffee / Web Design
The Problem
Most coffee brands look the same. Warm browns, rustic textures, "farm to cup" clichés. The D2C coffee space is saturated with brands that signal quality without creating desire. FORM needed to stand apart from the noise — not by shouting louder, but by feeling entirely different.
The Process
Three core decisions defined the work. First: lead with philosophy, not product — ritual over routine. Second: choose typography that creates tension — Bebas Neue's industrial weight against Cormorant Garamond's fragile elegance. Third: let the palette be the personality — dusty parchment and terra cotta, muted and deliberate, nothing synthetic.
The Outcome
Editorial A full brand world — typography system, color language, and a web presence that feels like it belongs in a design magazine, not a Shopify template. The site converts because it earns trust first, then asks for the sale.
Available for work
Social Media + Copy / Blankslate Studio
Blankslate / Web Design
The Problem
Every creative agency looks the same. Polished, generic, and forgettable. A studio built for disruptive founders needs a brand that doesn't look like it was built from a template. The challenge: create a premium, editorial identity with zero budget and a clear strategic point-of-view.
The Process
The star came first. An armillary sphere — a navigation instrument — built in Three.js. Not decoration. A metaphor: we orient your brand. Everything else grew from that object. Crimson red as the sole accent. Near-black backgrounds. Syne for the editorial weight. Glassmorphism cards that feel premium without being cold.
The Outcome
Live A single-page site with a fully resolved design system — typography, color, motion, and copy all working as one system. Built in vanilla HTML/CSS/JS. Zero frameworks. The brand that represents the brand is now the strongest proof of what the studio can do.
Get in touch
I work with founders who know their product is ready but their presence isn't. Let's close that gap.